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When creating the app, Ethington asked herself what women (not teens) loved about fashion, and what they were looking for in entertainment

Fashion History Timeline

Lighting matters here, so choose a bright, well-lit image

The painterly mural covering the doors of the built-in wardrobe creates a focal point in this glamorous area, offset by smart brass detailing and soft pink walls

We paired haute couture techniques with synthetic materials: instead of the traditional silks, satins, and wools, we instead used latex, silicone, pools of paint baked into sheets and sculpted into silhouettes, he wrote, according to a press release