Its another non-Human creature for your curve, and it will help you maintain your board presence and potentially find Winota when you need her
Also, instead of exiling the creature as Molten Echoes does, Jaxis, the Troublemakers effect sacrifices it during the end step, letting you activate sacrifice payoffs directly
You can cast them more efficiently than other spells of its type, and get to the ability that comes with it faster
Clever Lumimancer is one of the most aggressive one-drops that has ever been printed
Of course, there are stories of this thing completely changing the game, but in general, there is usually enough enchantment removal floating around that most of the time this will probably do nothing (expect possibly draw out that enchantment removal, but you dont usually want to approach the game like that, especially in multiplayer)