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The Disney Lorcana Gateway box set has plenty of replayability for new players

While this process does create demand, its more of a self-sustaining feedback loop than one driven by players

The Lorcana Gateway box literally holds back cards (gating them, if you will) that add new mechanics in, and sets you objectives to complete before you can unlock the new cards and mechanics that go with them

Turbo Royal Hack and Snowanna Rainbeau Cool Competitor can take out 2 Willpower characters in those early stages

Many artifacts sacrifice themselves to gain effects like Instant Ramen and World Map to trigger the effects of your permanents easier